New York Times editor Aron Pilhofer reveals his best tips for telling compelling stories in a digital age offering examples of how the New York Times tells stories using digital media tools. Philhofer explains how storytelling online is still not a settled discipline. It is evolving, which makes it an exciting discipline. Newsrooms all over the world are constantly experimenting with new ways to tell their stories. But what is efficient story telling? What works? Pilhofer shows how it can be done. Note Philhofer’s discussion of how the video is integrated with the text rather than presented as a separate element. The Web and digital are something that are live. Web storytelling is something that should be done now, not tomorrow, Pilhofer explains. “Storytelling is inherently social.”
by Mark Tatge
Author: Mark Tatge Mark Tatge is a journalist, author and lecturer who teaches business and multimedia journalism. He currently is the Baldwin Fellow at University of South Carolina where he is researching the rise of the information economy and its impact on society. Tatge is author of “The New York Times Reader: Business and Economics” and founder of Deadline Reporter LLC, a digital media consulting firm. Tatge worked as an investigative reporter and editor at Forbes Magazine, The Wall Street Journal, the Cleveland Plain Dealer, Dallas Morning News and Denver Post. He appears as a pundit on ABC, CNBC, MSNBC, CNN, FOX and PBS stations.